It’s our 40th anniversary, and we couldn’t be more excited to celebrate! As Canada’s only remaining kitchen appliance manufacturer, we have no plans to disappear or slow down.
When asked about our 40-year anniversary, founder and CEO Tom Hendrick said, “It’s been quite a run. There have been some bumps in the road but, by looking ahead and continually adapting, we’ve been able to not only survive, but thrive.” This is based on our focus on product quality, innovation, maintaining a steadfast loyalty to our dealer network, and sticking to what we do best.
Elmira is looking ahead, not back. We have some exciting new products in the works, and we’re continually working on new programs and promotions to assist our dealers in keeping our products front-of-mind with their staff and the consumer.
To celebrate 40 years of success, we will be holding a sweepstakes in the United States and Canada! The “Northstar Fab Forty Fridge” sweepstakes presents the opportunity for one person in each country to win a Northstar Model 1949 11-cubic foot retro refrigerator. Perfect for basements or the home hangout, the Model 1949 refrigerator features adjustable glass shelving and space for tall bottle storage. Contestants can enter by mailing in ballots, or online through the Elmira Stove Works website, running March 15 through September 30th.
Elmira Stove Works got its start with local Mennonites coming into Tom Hendrick’s hardware store looking for parts for their wood-burning stoves. Recognizing a niche market, in 1975 Hendrick decided to begin making stoves himself. He made 25 stoves in the first year, then 200 the following year. The popularity of the stoves grew, and consumers soon began to ask for similar styling in gas and electric models. Fireplace shops, appliance stores and emporiums across the continent were an enthusiastic dealer network for our growing merchandise collection. Forty years later, we offer a full spectrum of kitchen appliances in various colors between our 1850s Antique and 1950s Northstar collections.
It may seem like an unusual business plan – recreate from the past, with an eye to the future – but it’s a plan that has kept us cooking for four decades! At Elmira Stove Works, we are constantly upgrading the styling and performance of our products, while remaining committed to maintaining the authenticity and craftsmanship that sets them apart.
Mark your calendars for March 15 when the “Northstar Fab Forty Fridge” sweepstakes begins…you won’t want to miss out! For more information about Elmira Stove Works, visit www.elmirastoveworks.com.